From Buyer Antagonist to Buyer Champion:
Selling to Today’s Market
In this four-part series, Steve Gielda, President of Ignite Selling, and Steve Lunz, VP with Revenue Partner, will explore how buyer expectations are changing post-pandemic, and what salespeople must do to close the growing “buyer-expectation gap.”
Join us as we explore the following:
- Shifting to Become a Buyer Advocate
- Understanding the Buyer Navigation Process
- Creating Buyer Champions
- Exploring Seller Reactions