From Buyer Antagonist to Buyer Champion: 

Selling to Today’s Market

In this four-part series, Steve Gielda, President of Ignite Selling, and Steve Lunz, VP with Revenue Partner, will explore how buyer expectations are changing post-pandemic, and what salespeople must do to close the growing “buyer-expectation gap.”

Join us as we explore the following:

  • Shifting to Become a Buyer Advocate
  • Understanding the Buyer Navigation Process
  • Creating Buyer Champions
  • Exploring Seller Reactions