We have been working with sales leaders in Fortune 1000 companies for more than 15 years. During that time alone there have been many books written on strategic account management and many training programs developed with the intent of helping salespeople become more...
The Art and Science of On-boarding by Richard Ruff TODAY A SALES TEAM must not only be able to sell a competitive advantage; they must be a competitive advantage. In most companies it is increasingly difficult to sustain a competitive advantage by traditional means....
Written By: Steve Gielda, Principal – Ignite Selling “Pat, how was the sales training you attended last week”? “It was the same stuff we did last year, just with different models; doesn’t anyone realize we have some really tough new challenges to deal with?”...
Written By: Steve Gielda, Principal – Ignite Selling Creating Value in the Healthcare Marketplace Challenge – Are You Ready? The emergence of managed care organizations has dramatically changed who buys medical products – and this trend will just continue to...
Written By: Steve Gielda, Principal – Ignite Selling In the very beginning, to improve the effectiveness of your sales team required sales training. Over the past decade many experts have stated that to improve sales effectiveness it requires more than just an...
Written By: Steve Gielda, Principal – Ignite Selling for Sales Mastery Forum “What do we need to do to get sales forecasting more accurate?” This is one of the most common and urgent questions asked by senior sales leaders. In theory the answer is a rather...