Written by Kevin Jones, Principal – Ignite Selling “We aren’t looking at any alternatives to your solution. We want to work with you and no one else.” Wouldn’t it be nice to hear those magical words? While it is possible that some of you reading this have been...
Written by Steve Gielda, Principal – Ignite Selling In June 2009, the World Health Organization declared a pandemic. A new virus strain of swine-origin H1N1 was spreading at a rapid rate. By the beginning of 2010, the virus had caused 17,000 deaths. Within six...
Written by Kevin Jones, Principal – Ignite Selling A lot of very unexpected things can happen. Have you ever been caught unprepared? Being outside when a storm hits, away from shelter. That scrambling, frenetic, heart racing feeling of getting to safety or...
Written by Steve Gielda, Principal – Ignite Selling Research on planning is pretty clear: there is not a significant amount of difference between average and successful performers when it comes to the time spent developing a strategy. Average performers and top...
Written by Kevin Jones, Principal – Ignite Selling Creating a strategic plan is like painting an oil painting. Artists start with the background, and then add layer upon layer adding more detail and nuances to the picture. In sales, the “picture” we create is...
Written by Steve Gielda, Principal – Ignite Selling Everyone knows that being successful in an account means knowing who the key players are. Knowing the key players in your strategically important accounts is one of the most crucial and most challenging tasks...
703-927-4443
703-927-4443