sales process Archives - Ignite Selling

Sales Pipeline Radio: Standing Out In A Commoditized Market

In sales, sharing product features & benefits must wait. Your buyers want to purchase outcomes, not products. Standing out in a commoditized market requires salespeople to focus first and foremost on knowing what the customer is trying to achieve well before they ever start selling. In the most recent episode of the Sales Pipeline Radio […]

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Stop Assuming, Start Enabling: Three Goals for Better Sales Performance

Help sales teams think, communicate and engage more effectively Originally written for and published in LTEN’s Focus on Training Magazine By Gabe Holmes and Steve Gielda As commercial sales teams set their annual performance goals and finalize strategic plans for the year ahead, familiar challenges tend to resurface. Every year, many of the same gaps […]

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Clarifying Sales Strategy to Drive High-Impact Sales Behaviors

In this webinar, in partnership with The Sales Management Association, Steve Gielda and Bob Kelly (Chairman of the SMA) explore how organizations can enable more consistent, predictable, and high-impact sales performance by clarifying sales strategy. As market complexity grows and buying behaviors continue to shift, many sales teams struggle not because they lack effort or […]

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Identifying and Managing Hidden Influencers in the Buying Process

In competitive sales opportunities and large account selling, success often hinges on more than just connecting with a visible champion. Too many opportunities stall—or disappear—because salespeople make critical assumptions about who truly drives decisions. In this fast-paced, interactive webinar, Steve Gielda of Ignite Selling and a panel of senior sales leaders explore how to uncover […]

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Mastering Strategic Sales

Sales legend and trainer Steve Gielda—co-founder of Ignite Selling—joins Samuel to break down what truly drives performance in medical device, pharma, biotech, and diagnostics. Steve traces his path from selling 3M copiers out of a van to leading life-sciences consulting with Neil Rackham (of SPIN Selling) and building Ignite’s simulation-based, gamified training that accelerates pipelines […]

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Rethinking the Role of AI, Data, and Tools in Complex B2B Sales

In today’s competitive, complex B2B sales environment, the margin for error is razor-thin. Companies competing in complex markets can no longer rely solely on experience, instinct, or one-size-fits-all sales methodologies. Originally contributed by Steve Gielda to Top Sales Magazine. Strategic selling now demands three integrated capabilities: human intelligence, artificial intelligence, and a toolkit of […]

sales process

Sales Pipeline Radio: Standing Out In A Commoditized Market

Stop Assuming, Start Enabling: Three Goals for Better Sales Performance

Clarifying Sales Strategy to Drive High-Impact Sales Behaviors

Identifying and Managing Hidden Influencers in the Buying Process

Mastering Strategic Sales

Rethinking the Role of AI, Data, and Tools in Complex B2B Sales

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