Whether you’re trying to build a sales training program for your teams or looking to revamp an existing one – making it more relevant, focused and efficient, this article seeks to bring you trends that we think will dominate this year’s landscape and help you...
It’s a story that has played out time and time again. A company announces a new product. It is innovative, well positioned and competitively superior. Senior management has high expectations for the new product and has established big revenue targets. Unfortunately,...
Dave and I met for a cup of coffee last week, a ritual we were happy to hold on to since I left my previous job to join Ignite. We always enjoyed our conversations that usually centered around our work. Dave seemed pre-occupied this week, and I understood that most of...
Ask most sales reps the reason they lost their last sale and they will most likely say; “price, the competition undercut me to win the business”. Price is easy to blame and sometimes it really is the culprit, but, more often than not, it is not the problem. In fact,...
This is a question that is asked by business executives every year. The company invested lots of time and resources to bring a new product to market. R&D invested hundreds of thousands of dollars creating a product that should far exceed anything in the market...
While speaking at a Sales Conference this past spring, I shared a few best practices around what top sales managers are doing to drive better sales results. Top coaches in any field understand the importance of challenging the individuals on their teams, pushing them...
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